What's on

Bingo Night at Ivy Bush

Dates: 8 April 2026 
Location: Ivy Bush Royal Hotel 
Link: https://www.unitedcounties.org 

A fun, community-focused charity bingo evening hosted at the hotel, bringing together locals and visitors. It offers a relaxed social atmosphere with prizes and entertainment, helping drive midweek footfall and local engagement.  

Antiques & Flea Market

Dates: 26 April 2026 
Location: Carmarthen Showground 
Link: https://www.unitedcounties.org 

A popular regional market featuring antiques, collectables, and vintage items. It attracts both traders and visitors, making it a strong driver of weekend leisure demand and browsing tourism.  

Carmarthen Bay Film Festival

Dates: 18–21 May 2026 
Location: Llanelli / Carmarthenshire 
Link: https://www.carmarthenbayfilmfestival.org.uk 

A BAFTA-qualifying international film festival showcasing independent films from around the world. It attracts filmmakers, creatives, and audiences, creating strong demand for cultural stays and midweek accommodation.  

This Ain’t Texas Country Festival

Dates: 27 June 2026 
Location: Carmarthen Showground 
Link: https://tickets.thisainttexasfestival.co.uk 

A lively outdoor country music festival featuring live performances, food, and entertainment. It brings a festival atmosphere to Carmarthen and attracts music fans looking for a unique summer experience.  

Carmarthen Pride

Dates: 29 August 2026 
Location: St Peter’s Civic Hall 
Link: https://pinkuk.com 

A vibrant Pride celebration with parade, performances, and community events. It attracts visitors from across the region and promotes inclusivity, creating a lively and welcoming atmosphere in the town.  

Cruise Culture Show

Dates: 30 August 2026 
Location: Carmarthen Showground 
Link: https://www.cruise-culture.co.uk 

A large-scale automotive and lifestyle event featuring modified cars, stunt shows, live entertainment, and family attractions. It draws enthusiasts and families, generating strong weekend demand.  

Carmarthen Showground Events Programme

Dates: Various dates (September–October 2026) 
Location: Carmarthen Showground 
Link: https://www.unitedcounties.org 

A rolling programme of regional events including markets, fairs, and exhibitions. These events attract consistent visitor numbers and provide steady shoulder-season demand for accommodation.  

Gŵyl y Daffodil

Dates: Late February – Early March 2027 
Location: Carmarthen Town Centre 
Link: https://lovecarmarthen.com 

A cultural festival celebrating Welsh heritage and the lead-up to St David’s Day. Featuring performances, displays, and community events, it attracts visitors and creates a vibrant seasonal atmosphere.  

St David’s Day Parade

Dates: 1 March 2027 
Location: Carmarthen Town Centre 
Link: https://lovecarmarthen.com 

A colourful parade celebrating Wales’ national day, featuring local groups, music, and traditional dress. It brings strong community participation and is a key cultural highlight in the annual calendar.